THE PLACE AND DEVELOPMENT TRENDS OF TOURISM CONTENT IN THE MODERN MEDIA SPACE
Keywords:
tourism, communication, media, travel, content, innovation, destination marketing, technologies, blogs, trend, convergence, media space.Abstract
In today's context of globalization and the rapid development of digital technologies, the media space is becoming an integral part of social life. In particular, the tourism sector is developing in close connection with the information and communication media and is widely promoted through modern media platforms. Today, tourism content has become not only a means of conveying information but also an important factor in shaping regional image, increasing tourist flow, and influencing consumer decisions. Therefore, this scientific article states that studying the role of tourism content in the modern media space and its development trends is one of the most pressing issues from a scientific and practical perspective.
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